[Build Backlinks Online] Take the 2013 Moz Industry Survey: Your Peers Need You!

Build Backlinks Online has posted a new item, 'Take the 2013 Moz Industry
Survey: Your Peers Need You!'

Posted by Cyrus-Shepard
We're very excited to announce the 2013 Moz Industry Survey is ready to take.
This is the fourth edition of the survey, which started in 2008 as the SEO
Industry Survey and only ran every two years. So much has changed since the last
survey that we thought it was important to run it anew in order to gain fresh
insights. Some of what we hope to learn and share:

Who works in inbound marketing and SEO today?
What tactics and tools are most popular?
Where are marketers spending their dollars?
What does the future of the industry hold?

This year's survey was redesigned to be easier and only take 5-10 minutes.
When the results are in we'll share the data freely with you, our partners, and
the rest of the world.




Prizes

It wouldn't be the Industry Survey without a few excellent prizes thrown in as
an added incentive.


This year we've upped the game with prizes we feel are both exciting and
perfect for the busy inbound marketer. To see the full sweepstakes terms and
rules, go to our sweepstakes rules page. The winners will be announced by June
4th. Follow us on Twitter to stay up to date.

Grand Prize: Attend MozCon 2014 in Seattle
+ Flight
+ Hotel
+ Lunch with an industry expert



Come see us Mozzers in Seattle! The Grand Prize includes one ticket to MozCon
2014 plus airfare and accommodations. We'll also arrange a one-on-one lunch for
you with an industry expert.

2 First Prizes: iPad 2

We're giving away two separate iPad 2s.



10 Second Prizes: $100 Amazon.com gift cards

Yep, 10 lucky people will win $100 Amazon.com gift cards. Why not buy yourself
a nice book?






Why the survey is important

By comparing answers and predictions from one year to the next, we can spot
trends and gain insight not easily reported through any other source. This is
our best chance to understand exactly where the future of our industry is
headed. Some of the things we hope to learn:

Demographics: Who is practicing inbound marketing and SEO today? Where do we
work and live?
Agencies vs. in-house vs. other: How are agencies growing? What's the average
size? Who is doing inbound marketing on their own?
Tactics and strategies: What's working for people today? How have strategies
and tactics evolved?
Tools and technology: What are marketers using to discover opportunities,
promote themselves, and measure the results?
Budget and spending: What tools and platforms are marketers investing in?

Every year the Industry Survey delivers new insights and surprises. For
example, the chart below (from the 2012 survey) lists average reported salary by
role. Will it change in 2013?






2012 SEO Industry Survey



Thanks to our partners

Huge thanks to our partners who are helping to spread the word and encouraging
their audience to participate in the survey. We'd especially like to give
special recognition to Search Engine Land, Buffer, aimClear, SEOverflow,
CopyBlogger, Econsultancy, Content Marketing Institute, TopRank Marketing,
MarketingProfs, HootSuite and Entreprenuer.com, Distilled and Hubspot.





Sharing is caring

The number of people who take the survey is very important! The more people
who take the survey, the better and more accurate the data will be, and the more
insight we can share with the industry.


So please share with your co-workers. Share on social media. Share with your
email lists. You can use the buttons below this post to get you started, but
remember to take the survey first!



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Best regards,
Build Backlinks Online
peter.clarke@designed-for-success.com